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Whether you're just starting out or looking to take your business to the next level, you've come to the right place. Our curated collection of training videos is designed to guide you through every step of your business journey. From developing your initial idea to scaling your operations, the following experts and industry leaders have provided the practical knowledge and resources you need to succeed.

 

Dive in and empower yourself with the tools to turn your vision into reality!​​

Getting Started

What is an Entrepreneur?

You've probably heard the word "Entrepreneur" thrown around a lot in business. It conjures images of Elon Musk, Bill Gates, or Oprah Winfrey. But, it goes way beyond that. In this episode of Crash Course Business: Entrepreneurship, Anna helps us to figure out who Entrepreneurs are, and what that title actually means.

How to Write a Business Plan

10 Steps to write a business plan in 2024. Step by step how to write a business plan to start your own business. Easy Method on how to Write a business plan in 2024.

What is the Right Structure for your Business?

In this video we will go over each of the business structures and give you an approach for how to decide on the business structure that is right for you.

Financial Management

Bookkeeping 101 for Small Business

Ever wonder how to do bookkeeping or how to track business expenses? Learn the basics so you will no longer ask yourself what is bookkeeping.

Cashflow Explained - Money Management

The amount of money that comes to a business or an individual does not determine how financially strong they are. The cashflow determines the actual financial strength of an establishment. In this video, you will learn about cash flow and how you can handle it both in business and in your personal finances.

Customer Experience

Customer Engagement Tips

Your customers, both current and potential, are everywhere. And nowadays, customer engagement is an extremely important area to focus on. Today, we're telling you the definition of customer engagement and how it helps your digital marketing campaigns.

How to Build Customer Relationships

Like any committed relationship, the relationship between a business and its customers needs nurturing. And that shouldn’t come as a surprise! We need customers to run a successful business, and naturally they’re going to have certain expectations. So we want to make sure we deliver on those expectations and develop those relationships as our business develops.

How to Give Great Customer Service - the L.A.S.T. Method

Do you work in customer service? What do you do when your customer has a problem? In this video, I will teach you how to give great customer service. You will learn many polite expressions you can use with your customers. I will explain the Listen, Apologize, Solve, and Thank (L.A.S.T) method, which will help your performance at any customer service job. I'll also give you my customer service tips for dealing with an angry customer.

Social Media Strategies

How to Build a Social Media Marketing Platform

Social media marketing is the rocket fuel that can take your business to the next level. But how do you actually create a social media marketing plan?

How to Market your Business on Social Media

If you think simply posting on social media is considered marketing, then you might want to reassess your strategy! There are proven ways to give you much better results from your social media marketing strategy for your business! In this video, you'll learn everything you need to know on how to market your business on social media and grow your business with organic social media strategies.

How to use TikTok for Business - Beginners

TikTok is currently the fastest growing social media platform, making it important for businesses to have an active presence. It is only a matter of time before it becomes possible for marketing on TikTok with TikTok Ads and TikTok Influencers Marketing.

How to Setup your Google Business Profile in 2024

Adding your Local Business to Google (My) Business is actually really easy. Just follow the steps in this video and you are up and running in no time. approach for how to decide on the business structure that is right for you.

Marketing & Branding

13 Small Business Marketing Strategies

Learn how to get more customers for your small business by using online marketing. Small business marketing strategies are not always easy to implement, but if you can focus on using these marketing tips for your small business just one at a time, you will get your website, products, and services out to more customers in no time.

What is Branding?

What is branding? A brand is not a logo. A brand is not a product. A brand is not a promise. A brand is not the sum of all the impressions it makes on an audience. A brand is a result–it's a person's gut feeling about a product, service or company. It's in their heads and in their hearts. A brand is your reputation.

5 Smart Ways to Promote your Business Online

Learn five ways to get noticed and grow your business online. Explore marketing options and figure out which marketing techniques work best for the time and resources you have.

The Entrepreneur's Bag of Tricks

How to use Canva - Beginners

A step-by-step tutorial on getting started with Canva. Learn how to use Canva like a pro in no time.

7 Ways ChatGPT Can Help Your Business

As a large language model trained by OpenAI, ChatGPT has a wealth of knowledge and expertise on a variety of topics, from business management and marketing to customer service and more. By leveraging ChatGPT's capabilities, you can save time and energy while also gaining valuable insights and strategies for growing your business. So, whether you're looking to improve your productivity, streamline your operations, or gain a competitive edge, be sure to watch this video and discover how ChatGPT can help you succeed.

Sales is the Name of the Game

The Perfect Elevator Pitch & Sales Pitch

Learn the most effective ways to craft your elevator and/or sales pitch to get the results you're looking for.

3 Simple Ways to Boost E-Commerce Sales

Discover best practices for optimizing your website's user experience and SEO to grow your sales.

Leadership & Culture

How Great Leaders Inspire Action

Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question "Why?"

Building a Positive Workplace Culture

A positive workplace culture at its core is an environment where team members really enjoy coming to work. A place that provides inspiration, creativity and team members are engaged in their roles. Everyone is contributing towards a similar goal and are in the business to make a difference. 

Talent Acquisition & Onboarding

Full Guide to Hiring Employees for Your Small Business

Do this before you hire, during the hiring process, and after you hire for your small business or startup.

The Power of Effective Onboarding

Let's dive into the world of onboarding and explore how it can lead to higher profits and increased employee satisfaction. We're excited to share some valuable insights and recommendations with you on this critical aspect of establishing a positive workplace culture. In this video, we'll cover the many benefits of effective onboarding, including reduced employee turnover, increased productivity, streamlined communication, faster time-to-competence, and a strengthened employer brand. We'll also provide you with actionable recommendations to help you design a successful onboarding program that sets your new hires up for success.

Grow, Sell or Move On?

Is Growth Right for You?

​In business, growth basically means making a company more successful in some way: finding a new revenue stream, revamping the cost structure to minimize expenses and increase profit, or adding new people and knowledge to the team.

7 Strategies to Grow Your Business

What does it take to be successful in today’s business world? To start, you have to have a product that’s wanted or needed, and it has to be properly priced. That’s just the beginning. In order to have a successful business, practice these seven tips to grow your business.

What is your Business Worth?

Every business has a monetary value... what's your business worth? There isn't a one size fits all when it comes to business valuation. In fact, the process is not very black and white at all. In this video, I go over the different methods for valuing your business. Whether you're thinking about selling or inviting investors in, the very first step is determining the value of your business.

Words of Wisdom & Lessons Learned

The Pencil's Tale ... Worth a Watch!

Listen to your heart...be happy...don't give up and always believe!

What You Can Learn from your Competition

We’re used to competitions with clear winners and losers: baseball games, math olympiads, pie-eating contests, and games involving thrones. We crown a victor and everyone else goes home empty-handed! In business, though, there isn’t just one winner. So as entrepreneurs, we have to take stock in the middle of the competition, and ask the question: “how competitive am I?”

The Top 5 Mistakes Most Business Owners Make and How to Fix Them

There is a lot to do when you are running a business and there is a science to doing it correctly. By avoiding the top 5 mistakes that most business owners make you can run your business a lot smoother, become very efficient and a lot more profitable. The question is...are you making these mistakes? You probably are but that is ok! As long as you are aware of the problems you can now focus on correcting the issue and begin your path to a running a great company.

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